ImageTrend Sales Montage
ImageTrend needed a high-octane, two-minute hype video to open their 2026 Sales Kickoff and set the stage for the CEO's keynote. The goal was to visualize the event theme, "Stronger Than You Think," by blending iconic pop-culture moments with high-stakes imagery to create an immediate emotional lift for the sales team.
Our Solution
This edit was an exercise in emotional engineering and rhythm. We were tasked with curating a diverse library of found footage—ranging from F1 racing and high-diving records to iconic cinema speeches from Any Given Sunday and Ted Lasso. The primary challenge was unifying these varying resolutions and frame rates into a cohesive visual language. We structured the timeline to follow a distinct narrative arc: starting with "grit and struggle," transitioning into "teamwork," and climaxing with "breakthrough and triumph." We wove the audio carefully, layering snippets of Denzel Washington and Al Pacino over a driving musical score, ensuring the speech punch-ins hit exactly on the beat to maximize impact. We also interspersed specific b-roll of first responders and healthcare workers to ground the high-level motivation in the client's actual industry work.
The Results
The final piece was a powerful, cinematic anthem that successfully energized the room and created the perfect motivational atmosphere for the executive leadership team.
